SAP Commerce Cloud Specialists

What SAP Commerce Cloud is

SAP Commerce Cloud is SAP's eCommerce platform and the evolution of Hybris, which SAP acquired and gradually integrated into its product range. It is a Java platform extended through extensions, administered from Backoffice, and it exposes its functions through REST APIs, so it can feed the store as well as apps and other channels.

Its strength isn't any single feature but its closeness to the rest of the SAP ecosystem: it is designed for companies where SAP's ERP is at the heart of operations and where catalogues, customers, commercial terms and orders must speak the same language as the back office. It is also a demanding platform, with long projects and teams experienced in its architecture.

When SAP Commerce is the right platform (and when it isn't)

It fits when the company already works with SAP S/4HANA or SAP ECC, has a complex B2B operation, with several sales organisations, customer hierarchies, catalogues of thousands of items or configurable products, and needs all of that reflected in the digital channel with business rules equivalent to the ERP's. It also makes sense for groups with several brands or countries that want a common platform governed by a single team.

If the operation is more contained, or if what is mainly needed is an ordering portal for trade customers, it may not pay off. An Adobe Commerce (Magento) store or a custom B2B portal integrated with SAP covers many of these cases at a lower cost and on shorter timelines; as a reference, a B2B integrated with the ERP starts at around €40,000. We help you compare the options before committing the investment.

On top of the project cost comes the platform subscription, which is negotiated directly with SAP. We factor it in from the start so options are compared on total cost over several years, not just the initial investment.

How we run an SAP Commerce Cloud project

We start with the data model: how the catalogue is structured, what hierarchy of customers and buying units is needed, which prices and conditions live in SAP and which in the store, and which ordering, approval and invoicing processes move to the digital channel. We validate it with your business team and whoever maintains the ERP before developing.

Custom developments are built as independent extensions, separate from the standard code, so platform upgrades remain viable. For the front end we weigh the decoupled storefront SAP offers today, built with Angular, against keeping or modernising an existing storefront. We work with development, testing and production environments, and test the integrations before every deployment.

We dedicate specific time to product data quality. In industrial catalogues it is common for technical information, images and relationships between items to be spread across the ERP, spreadsheets and documents. Organising it before loading is what lets the trade buyer find what they need with reliable filters and product pages.

Integrations and modernisation

Beyond the connection with SAP, an SAP Commerce Cloud store usually needs other systems: a CRM such as Salesforce CRM, HubSpot or Zoho CRM, a PIM such as Akeneo or Pimcore when product content is managed elsewhere, and payment gateways such as Adyen, Stripe, PayPal or Redsys. We integrate each one through the platform's APIs, with clear rules on which system owns each piece of data.

Many companies come to us with an old Hybris installation or a storefront that is hard to evolve. In those cases we plan the modernisation in phases: first a review of the existing code and extensions, then the move to SAP Commerce Cloud or the front-end renewal, so the store keeps operating while it is transformed.

In B2B, payment doesn't always go through a gateway. Many trade customers buy on credit against their ERP account, with their own credit limits and payment terms. We design the checkout so both cases coexist and credit information is checked in SAP at the time of the order.